KLARNA pay smarter

Unknown and untrusted outside of Sweden, Klarna came to us to help tell the world that Klarna is the smartest way to pay. 
  So, we showed the smartest people you can think of paying with Klarna. Smart right?

Pay Smarter was a global re-platforming that ran in 6 countries and 2 continents. 


PRODUCT WORK


BRAND WORK 


CREDITS

CREATIVE DIRECTOR
Michael Mavian
Matt Fraracci

COPYWRITER
Jake Hulsebosch
Darya Nikolayeva

DESIGNER
Vivienne McCarley
Matthew Beaubien

ART DIRECTOR
Raine Calulag
Ted Nguyen
Allison Presti